How do you generate massive buzz during the NBA Finals with just $2,000 and three days of production? If you're Kalshi, an online prediction market, the answer is simple: let artificial intelligence...
À l’heure où l’intelligence artificielle (IA) s’immisce dans tous les secteurs créatifs, CANAL+ fait le choix de mettre en lumière la singularité de la créativité humaine à travers...
In a landmark innovation for both the food and packaging industries, Nestlé Central America and Ogilvy Colombia have unveiled "Self-Packing Cheese"—a revolutionary concept that transforms...
In a bold fusion of nostalgia, creativity, and tech-savvy marketing, Xbox has launched a tongue-in-cheek campaign that turns the iconic shooter DOOM into a playable experience within Microsoft...
In a bold reintroduction of its brand identity, Autodesk has launched a global campaign titled “Let There Be Anything”, marking one of the most ambitious marketing initiatives in the company’s...
As artificial intelligence continues to dominate advertising strategies across industries, Del Real Foods is taking a refreshingly human approach with its first-ever brand campaign: “Abuela...
Google is expanding its footprint in the rapidly evolving retail media landscape with a new program for Display & Video 360 (DV360), revealed at this year’s IAB NewFronts. The initiative marks...
From the sleek “space gray” of smartphones to the concrete-and-glass architecture of our cities, a silent transformation is reshaping our visual world — a shift away from vibrant colors...
