Coca-Cola lance son propre label musical
Connu depuis plus d’un siècle pour ses bulles emblématiques, Coca-Cola change de rythme… pour se mettre au diapason de l’industrie musicale. En partenariat avec Universal Music Group...
Connu depuis plus d’un siècle pour ses bulles emblématiques, Coca-Cola change de rythme… pour se mettre au diapason de l’industrie musicale. En partenariat avec Universal Music Group...
Coors Light is rewriting the rules of music marketing this summer with the launch of Coors Light Records — a completely fake record label created to give one lucky fan the full rockstar treatment...
In an age of hyperconnectivity yet growing emotional disconnection, LG Electronics is turning the dial back to something more human. The tech giant has launched a new global campaign titled “Radio...
Ask someone what they associate with McDonald’s, and you’ll likely hear “burgers,” “fries,” or maybe even “McFlurry.” But few would think of vinyl records. Yet in 1988, the fast-food...
As summer heats up and brands compete for attention, Franui has found a delightfully unexpected way to cool things down—by launching a fully AI-generated boy band. Created by the agency Josiane,...
Dr. Oetker Canada is turning heads—and tastebuds—with the launch of Suprema, its most ambitious frozen pizza release in over two decades. But this isn’t just about pizza. To mark the occasion,...
Trench légendaire, imprimé à carreaux iconique, ciel nuageux : Burberry est une incarnation intemporelle de l’élégance britannique. Mais pour l’été 2025, la maison londonienne fait...
Uber Moto has launched a bold new campaign in Mexico that redefines urban mobility not just as transportation—but as an act of cultural expression. Titled “La ciudad a tu ritmo” (The City...
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