Australian Unity : réinventer le vieillissement actif
Australian Unity lance une campagne majeure pour son secteur en pleine expansion, Home Health & Care, intitulée “Rewrite the rules of living” (Réécrire les règles de la vie). Cette initiative,...
Résultats de " Home-health--care " est 960 article
Nando’s serves up ‘Bowl Therapy’ as a cheeky wellness alternative
In a market where wellness fads range from cold plunges to crystal charging, Nando’s is taking a different approach — one that’s warm, saucy, and far more edible. The brand has launched...
Plastic Change targets male fertility in bold anti-microplastics campaign
In a provocative twist on environmental advocacy, global NGO Plastic Change is taking aim at the link between microplastics and declining male fertility. Timed with the UN Global Plastics Treaty...
Olipop blends SpongeBob nostalgia with Roblox for Pineapple Paradise launch
Olipop is making waves this summer with a limited-edition soda inspired by one of pop culture’s most beloved undersea residents. The brand, known for its “better-for-you” soft drinks, has...
Social Value Aotearoa Redefines Impact With A Blanket That Carries Meaning
Social Value Aotearoa (SVA) has launched a striking new campaign urging business and government leaders to rethink how value is defined and measured. At the heart of this initiative is a bespoke...
The Knorr Cube Emoji: How a Yellow Square Stirred Up Social Media
In a playful twist on digital culture, Knorr Philippines, in collaboration with MullenLowe, has turned one of the least-used emojis—the yellow cube 🟨—into a symbol of rich flavor and Filipino...
Columbia Breaks Outdoor Marketing Conventions With Bold “Engineered for Whatever” Campaign
Columbia Sportswear is not here to sell a walk in the park. With its daring new brand platform, “Engineered for Whatever,” the American outdoor brand is rewriting the rules of traditional...
Londres : une manifestation virtuelle donne la parole aux aidants invisibles
À Londres, une manifestation inédite a eu lieu sans que les participants ne quittent leur domicile. Le 22 juillet, l’association Carers Trust, en collaboration avec Uncommon Creative Studio,...
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