Consumers Distrust AI Search Summaries, Gartner Finds
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Sydney’s World Square has become the stage for a bold new outdoor advertising format as VMO unveiled its first campaign on The Cube in partnership with Perfetti Van Melle’s Mentos and Havas...
Roblox, la plateforme de jeux en ligne aux millions d’utilisateurs quotidiens, enrichit son univers avec une nouvelle fonctionnalité baptisée “Moments”. Dévoilée lors de la Roblox Developers...
Google Australia has unveiled two cinematic brand films that bring artificial intelligence out of the abstract and into daily life, showing its potential to tackle urgent health challenges. Directed...
Coca-Cola has taken its Premier League partnership into fresh territory with the launch of ‘Beat The Icon’, a nationwide Fantasy Premier League (FPL) challenge giving supporters the chance...
Save the Children Netherlands, in collaboration with TBWA\NEBOKO and production company MJZ, has launched a powerful new brand campaign that reframes children not as victims, but as individuals...
Accor, partenaire officiel d’hébergement de l’AFL, célèbre son partenariat de longue date avec un nouveau projet audacieux : la campagne « Stay Where the Players Stay ». Développée...
Pepsi is once again leaning into football culture with a playful twist. Comedy director Pete Marquis, already behind the brand’s witty “Undercover cups” and “Chase cars” campaigns,...
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