Mlle Pitch 2025 : la pub au service des sans-abris
Pour sa 5ᵉ édition, le concours Mlle Pitch Awards & Co a frappé fort. Avec un thème aussi essentiel que sensible – la lutte contre les idées reçues sur le sans-abrisme – le rendez-vous...
Résultats de " Google-chat " est 2217 article
Google Introduces ‘Offerwall’, a New Monetization Tool for Publishers Beyond Traditional Ads
In a move that could reshape how online publishers generate revenue, Google has officially launched Offerwall, a new monetization feature available for free through Google Ad Manager. Announced...
WhatsApp Rolls Out AI-Powered Message Summaries with Meta AI
Over the past few months, WhatsApp has been steadily integrating Meta AI tools into its messaging platform. While some users have found the AI assistant a bit intrusive, the latest feature might...
McDonald’s Turns Traffic Into Temptation With Real-Time Billboard Campaign in New Zealand
McDonald’s New Zealand has launched an innovative outdoor campaign that speaks directly to drivers on the move—literally. In partnership with agency DDB Aotearoa, the fast-food giant has...
Oreo Turns Boring Voice Notes Into Sweet Rewards
Oreo has just proven that the most annoying habit on WhatsApp can be flipped into a brand-building machine. With no television spots, no print inserts and a shoestring budget, the cookie giant...
Reddit Unveils Human-Centric AI to Revolutionize Brand Engagement
Unveiled at the Cannes Lions International Festival of Creativity 2025, Reddit’s latest move into AI-powered advertising marks a strategic shift toward what it calls the “era of community...
Ranveer Singh Brings Family Group Chats to Life in Abu Dhabi’s New Tourism Campaign
Abu Dhabi’s latest tourism push is turning the family group chat into a destination gateway, and leading the conversation is Bollywood superstar Ranveer Singh. In a campaign developed by Serviceplan...
Meta dévoile une nouvelle génération d'outils publicitaires propulsés par l’IA
Meta franchit une nouvelle étape dans la publicité digitale en dévoilant une panoplie d'outils publicitaires basés sur l'intelligence artificielle, visant à automatiser, personnaliser...
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