AXA and Publicis Win Titanium Grand Prix at Cannes
At this year’s Cannes Lions International Festival of Creativity, AXA and Publicis Conseil made history by winning the prestigious Titanium Grand Prix for their bold campaign “Three Words”,...
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Meta Expands Its Smart Glasses Lineup With Oakley and Prada Collaborations
After gaining traction in the wearable tech market with its Ray-Ban Meta smart glasses, Meta is moving to scale up its presence. The company has confirmed the launch of two new models: a sport-oriented...
Neurodiverse Talent Fuels Creativity, Yet Faces Barriers in the Ad Industry
A recent study conducted by Understood, Havas, and the American Association of Advertising Agencies (4As) reveals a striking reality: nearly 50% of professionals working in advertising, marketing,...
Uber Expands Ride Offers Globally to Drive Brand Engagement
Uber Advertising is taking its Ride Offers program beyond U.S. borders, announcing a global rollout during the Cannes Lions International Festival of Creativity. The product, which allows brands...
Capture Expense dévoile une campagne d’affichage innovante pour soutenir les directeurs financiers
L’éditeur de logiciels Capture Expense a récemment lancé sa toute première campagne d’affichage, une initiative originale visant à valoriser le travail souvent méconnu des directeurs...
The Unfair Glass : révéler l’injustice de l’accès à l’eau
Dans un monde où la crise de l’eau reste une menace silencieuse mais gigantesque, la Fondation One Drop, en collaboration avec l’agence VML Canada, a lancé une campagne aussi simple qu’efficace...
Babyshop and Publicis Dubai Hack the First Word Race for Father’s Day
In the ever-evolving world of parenting, equality may be rising — but the applause isn’t always evenly shared. While both parents change diapers and lose sleep in equal measure, it’s often...
Ranveer Singh Brings Family Group Chats to Life in Abu Dhabi’s New Tourism Campaign
Abu Dhabi’s latest tourism push is turning the family group chat into a destination gateway, and leading the conversation is Bollywood superstar Ranveer Singh. In a campaign developed by Serviceplan...
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