Kia has chosen imagination over specification sheets to introduce the next chapter of its electric strategy in Australia. Timed with the brand’s 25th year as sponsor of the Australian Open,...
In 2026, the arrival of the BYD Shark 6 in Iraq was anything but discreet. To mark the model’s official market entry, BYD Iraq partnered with Khumra Group—acting both as advertising agency...
A simple habit observed on TikTok has propelled KFC Arabia to the top of the platform’s creative hierarchy. The brand, in collaboration with TBWA\RAAD, has won the G.O.A.T. (Greatest of All...
Depuis plus de quinze ans, la signature « Should’ve Gone to Specsavers » s’est imposée comme l’un des territoires publicitaires les plus identifiables en Australie. Basée sur une idée...
As preparations begin for the Year of the Horse, Coca-Cola is rolling out a new Chinese New Year campaign that places young people at the center of evolving family traditions. Designed by WPP...
While most brands compete for seconds of screen time during the Super Bowl, Skittles is once again stepping outside the broadcast. For 2026, the candy brand is transforming the idea of a Big...
Volvo Car France dévoile sa nouvelle campagne de marque imaginée par VML France et produite par Birth, intitulée « Il y a un peu de Volvo dans chaque voiture ». Cette campagne met en lumière...
Lexus has transformed the boundaries between sport, technology, and brand experience at this year’s ASB Classic, unveiling an interactive campaign that allows tennis fans to “drive” real...
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