When MassMedia plays tricks on us: "The impacting communications are those that know how to use key moments in their favor. Mass Media, a Moroccan media agency, is a good example. On April 1st, a Facebook post caught the attention of communication professionals. The heart of the message: "Massmedia innovates and offers you a preview of 4*3 advertising space per m². Reserve your spots quickly!". It returned a few hours later with a second post in response to the first, "Admit it, you believed it :) Well no, it was the agency's fish that released its creative genius #MassmediaPoissonApril.""
A cure for Jumia Food rejuvenation: "Jumia Food, Morocco's leading food delivery company, announces the launch of an enhanced version of its mobile application for a better customer experience, allowing customers to slide through menu categories with improved designs. Attracting 60% of visits to Jumia Food, the new application allows an instant messaging option (chat) enabling customers to easily reach customer service and obtain for example an advice on partner restaurants."
Nivea Men extends its partnership with PSG and unveils its new advertising: "The partnership between the Paris Saint-Germain football club and Nivea Men, which has been in place since 2013, has just received a new international boost. Indeed, the club has just announced that this partnership will be extended to the Brazilian market, where both entities are extremely popular. To honor this partnership, PSG and Nivea Men launched their first campaign, bringing together Neymar Jr, Thiago Silva, Dani Alves, Kylian MBappé, and Adrien Rabiot. The #ReadyfortheGame campaign encourages both football fans and consumers to be ready to give their best, whether on the field or on a daily basis."
Wafa Assurance launches virtual reality!: "In order to help its client companies control and reduce risk in the event of a damage, Wafa Assurance group unveiled, on Monday, April 2, new digital solutions using virtual and augmented reality. Thus, and as part of the services offered to its customers, the Moroccan insurance company will provide free training for the employees of its client companies, who will benefit from an "immersive and interactive experience" that will plunge the user into the heart of a virtual simulation that is the subject of a risk-free training exercise, as Wafa Assurance managers indicated during a press briefing."
SULTAN launches a charming operation in Morocco Mall: "In all friendly or professional relationships, hospitality tea facilitates discussion, listening, and strengthens social ties. The Sultan brand privileges these moments of sharing by offering ranges that meet everyone's tastes. Indeed, Sultan has just welcomed new varieties in its range of flavored tea under the signature "To Each Their Own Tea". To present these new varieties, the brand has set up a tasting stand in Morocco Mall shopping center and invites visitors to the surface to take a tea break with a view to savoring the new aromas of Sultan tea."
Crédit : IMPERIUM MEDIA
