Two decades after the iconic iPod Sock, Apple returns to textile design with a bold collaboration that blurs the boundaries between fashion and technology. In partnership with the legendary Japanese...
In collaboration with Publicis Conseil, LA/PAC, and visionary director Quentin Deronzier, Dacia has released a visually striking film to unveil its latest 100% electric concept car — the Dacia...
Originally conceived as a clever solution for beachside beer lovers, a Japanese beer bottle design has recently gone viral—but not for the reasons its creator imagined. Designed in 2023 by...
Have you ever picked up a pack of Oreos only to put another brand of cookies back—perhaps even in the wrong aisle? If so, you’re far from alone. And it’s precisely this small, unthinking,...
From the sleek “space gray” of smartphones to the concrete-and-glass architecture of our cities, a silent transformation is reshaping our visual world — a shift away from vibrant colors...
With its latest campaign “Todos los caminos llevan a Decathlon,” created by Cheil Chile, Decathlon embraces the poetry of beginnings. This visually striking and emotionally resonant campaign...
Comme vous le savez, la créativité est le résultat de plusieurs choses. Connaissances historiques, culture, films, références littéraires, inférées de la réalité et même de l'expérience...
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