Et si, au lieu d’envoyer une photo déplacée, on optait pour un simple selfie ? C’est le message malin et rafraîchissant de la nouvelle campagne signée MANSCAPED, la marque américaine...
Asda inaugure sa toute première boutique caritative sur TikTok, dans le cadre de sa campagne annuelle « Tickled Pink », dédiée à la sensibilisation et au soutien contre le cancer du...
Lidl GB is rolling out the second year of its Lidl Foodies programme, designed to encourage healthier eating habits among schoolchildren in the UK. The initiative offers teachers free interactive...
Pfizer has launched an ambitious global awareness campaign, The World’s Largest Lost & Found, designed to give visibility to the often-overlooked impact of migraine. Developed with Publicis...
Anthropic has launched ‘Keep thinking’, a multimillion-dollar brand platform that positions its Claude model as the choice for people who solve hard problems — coders, researchers and decision-makers...
Dulux is bringing back one of its most beloved promotions — the Jelly Beans Campaign — and giving it a modern, digital twist. Starting September 15, Australians purchasing 8L of paint will...
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Save the Children Netherlands, in collaboration with TBWA\NEBOKO and production company MJZ, has launched a powerful new brand campaign that reframes children not as victims, but as individuals...
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