Nike réinvente son emblème : “Just Do It” devient “Why Do It?”
Depuis 1988, trois mots ont marqué la publicité sportive mondiale : Just Do It. Ce slogan, devenu un véritable mantra, a inspiré des générations d’athlètes et de passionnés de sport....
Depuis 1988, trois mots ont marqué la publicité sportive mondiale : Just Do It. Ce slogan, devenu un véritable mantra, a inspiré des générations d’athlètes et de passionnés de sport....
Samsung has unveiled its latest campaign for the Galaxy Z Fold7, produced by O Positive and directed by Brian Billow in collaboration with BBH USA. Titled “The Real Upgrade,” the series of...
Snapchat, in collaboration with Publicis Media and NRG, has unveiled new research that redefines how consumers in Saudi Arabia move from discovery to decision-making across key sectors — quick...
With the holiday season fast approaching and advertising budgets reaching their peak, Meta is unveiling a new wave of features designed to boost both online and in-store sales. From omnichannel...
IPSY, the well-known beauty subscription platform, has unveiled its latest campaign, I Play Beauty, aiming to redefine the way beauty is perceived. Far from being a mere routine or a pursuit...
In a market where wellness fads range from cold plunges to crystal charging, Nando’s is taking a different approach — one that’s warm, saucy, and far more edible. The brand has launched...
Olipop is making waves this summer with a limited-edition soda inspired by one of pop culture’s most beloved undersea residents. The brand, known for its “better-for-you” soft drinks, has...
Adobe is pushing the boundaries of collaborative storytelling with The Unfinished Film, an experimental project that invites creators around the world to complete an open-ended short film using...
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