• Marketing

Krispy Kreme and Lady Leshurr Drop a Diss Track to Defend the Original Glaze

• Mardi 17 juin 2025

In a bold blend of pop culture and pastry pride, Krispy Kreme has joined forces with British rapper Lady Leshurr to release a diss track targeting doughnut imitators. Titled “We Run This Glaze,”...

• PUB

Vimto voit grand pour l’été 2025 avec sa plus ambitieuse campagne marketing

• Lundi 16 juin 2025

Pour l’été 2025, Vimto met les bouchées doubles. La célèbre marque britannique de boissons revient avec une version amplifiée de sa campagne « Love the Taste », déjà plébiscitée...

• PUB

Sipsmith Serves Up A Wimbledon Summer With A Twist Of Gin And Wit

• Lundi 16 juin 2025

As the summer sun signals the return of strawberries, whites, and aces, Sipsmith, the Official Gin Sponsor of Wimbledon, is toasting the season with a playful new campaign that reimagines tennis...

• Digital

Sainsbury’s lance Pollen, sa plateforme IA pour le retail media

• Lundi 16 juin 2025

Le géant britannique de la grande distribution, Sainsbury’s, s’apprête à révolutionner son approche du retail media en lançant Nectar360 Pollen, une plateforme inédite qui intègre...

• PUB

Adidas Unites Messi And Mahomes In New Campaign Celebrating Peer Motivation

• Lundi 16 juin 2025

Adidas has unveiled a spirited new campaign film that brings together two of its most iconic athlete ambassadors — global football legend Lionel Messi and NFL superstar Patrick Mahomes —...

• PUB

Checkatrade Unveils Bold Brand Refresh with “A Job Done Right” Campaign

• Samedi 14 juin 2025

Checkatrade, the UK-based home improvement platform, is stepping into a new chapter with a comprehensive brand refresh and the launch of a striking new campaign that spotlights the skill, care,...

• PUB

Canon Launches ‘Created Different’ to Champion a New Wave of Hybrid Creators

• Samedi 14 juin 2025

Canon EMEA has unveiled its latest integrated campaign, Created Different, developed in partnership with global agency VCCP and brought to life by its content studio Girl&Bear. With this ambitious...

• PUB

Hellmann’s Brings Back the Best With a Bold, Comedic Campaign

• Samedi 14 juin 2025

Hellmann’s Mayonnaise, a brand with over a century of culinary legacy, is stirring up appetites once again with a fresh spin on its classic tagline. Launched in June in the United States, the...