Peluches IKEA : stars d’une mini-sitcom décalée
IKEA UK bouscule une nouvelle fois les codes de la communication digitale en transformant ses peluches en véritables stars d'une mini-sitcom pleine d’humour et d’autodérision. Baptisée...
Résultats de " Trend-genius " est 202 article
Sprite unveils limited-edition “Sprite + Tea” inspired by viral beverage trend
Sprite is once again tapping into viral culture and consumer curiosity with the launch of its newest limited-time offering (LTO): Sprite + Tea. Inspired by a growing social media trend where...
Havaianas And Dolce & Gabbana Team Up For A Bold Summer Collection
Footwear meets fashion in a vibrant new collaboration between iconic Brazilian brand Havaianas and Italian fashion powerhouse Dolce & Gabbana. The duo reunites to unveil a limited-edition flip-flop...
Assiettes vides, histoires pleines
À l’occasion du 80e anniversaire du Jour de la Victoire en Europe, une installation inédite s’est dressée au cœur de Londres. Baptisée « La Table de l’Histoire », cette initiative...
Amer El Hajj: “We want agencies that think like brands”
While in Casablanca to meet the teams of Moroccan subsidiary Wavemaker (WPP Group), Amer El Hajj, Chief Executive Officer of GroupM MENA, shares with us his vision of the market, the agency's...
Samsung showcases Galaxy S25 Ultra as the everyday problem solver in new clobal AI-powered campaign
Samsung has unveiled a new global campaign developed by BBH Singapore to highlight how the Galaxy S25 Ultra, now integrated with Google Gemini, can help users navigate daily challenges through...
McDonald’s Turns Up the Heat With the Return of McSpicy x Frank’s RedHot and a Fiery New Campaign
McDonald’s UK & Ireland is cranking up the temperature with the highly anticipated return of its McSpicy x Frank’s RedHot range, fronted by a bold new creative campaign titled "McDonald’s...
Apple Considers AI-Powered Search Alternatives as Google Queries Drop in Safari
For the first time in over two decades, Google searches via Safari have declined, signaling a potential shift in the digital search landscape. The revelation came from Eddy Cue, Apple’s Senior...
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