Luxe & pop : les clips, nouveaux podiums
À l’ère du digital, les marques de luxe réinventent leur communication, et les clips musicaux s’imposent comme les nouveaux défilés de mode. La collaboration récente entre Prada et...
À l’ère du digital, les marques de luxe réinventent leur communication, et les clips musicaux s’imposent comme les nouveaux défilés de mode. La collaboration récente entre Prada et...
In a refreshing take on financial advertising, MassMutual has launched its new brand campaign, "The Feeling Is MassMutual," marking the company’s first creative collaboration with agency of...
As anticipation builds for the UEFA Women’s European Football Championship 2025, Google Pixel and the German Football Association (DFB) have launched one of the largest-ever 360-degree campaigns...
En Espagne, KFC frappe fort avec une campagne de lancement aussi originale que décalée. Pour promouvoir sa nouvelle sucette en forme de pilon de poulet, créée en partenariat avec la marque...
In a refreshing twist on generational divides, Lipton Hard Iced Tea is bridging the gap between Boomers and Millennials with its latest campaign, “Don’t Retire the Party.” Timed to coincide...
New World, in collaboration with DDB Aotearoa, has unveiled its latest campaign to promote its annual collectibles program, offering customers a chance to elevate their kitchen style with products...
Kleenex has launched a fresh marketing campaign that underscores its commitment to product superiority while tapping into the emotional power of confidence. Developed by creative agency Thinkerbell,...
Becel has launched a new global campaign, “The Start of Something Good,” created by TBWA\NEBOKO, to inspire people to make simple daily choices for better heart health. This vibrant and engaging...
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