When a price tag becomes a story in IKEA’s new campaign
What if a simple price tag could tell a story? In Sweden, IKEA has reimagined one of its most recognizable visual elements — the price label — turning it into the emotional centerpiece of...
What if a simple price tag could tell a story? In Sweden, IKEA has reimagined one of its most recognizable visual elements — the price label — turning it into the emotional centerpiece of...
Heathrow Airport’s most adored mascots, Doris and Edward Bair, are back on television screens in a charming new campaign titled “Must Be Love.” Created by independent agency St Luke’s...
To mark World Sight Day and the Dutch Week of Accessibility, Mastercard has launched an innovative campaign in the Netherlands called “Op Gevoel” (“By Feel”). Developed by FCB Amsterdam,...
Singapore’s government has launched a striking new anti-vaping campaign that blends cinematic storytelling with real-life tragedy to expose the dangers of e-cigarettes among youth. Titled “The...
At Columbia Sportswear, durability isn’t a buzzword — it’s a legacy. And for this year’s Halloween, the American outdoor brand decided to take that promise to its darkest — and funniest...
On World Menopause Day, Piramal Pharma’s women’s health brand i-Know has unveiled a powerful campaign titled #OwnYourMenopause, in collaboration with DDB Mudra Group. The initiative aims...
Squarespace is once again reimagining what it means to build a business online — this time with a touch of surrealism. The website-building platform’s latest campaign, directed by Love Song’s...
Ronald McDonald House Charities has unveiled a powerful new global campaign titled “Family Stays”, created in collaboration with DDB Chicago, to reintroduce its mission of keeping families...
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