Consumers Distrust AI Search Summaries, Gartner Finds
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Chery, Australia’s fastest-growing car brand, has launched a lighthearted new campaign with Dentsu Creative to highlight the 1,200km driving range of its latest model, the Tiggo 7 Super Hybrid. The...
Google Australia has unveiled two cinematic brand films that bring artificial intelligence out of the abstract and into daily life, showing its potential to tackle urgent health challenges. Directed...
Save the Children Netherlands, in collaboration with TBWA\NEBOKO and production company MJZ, has launched a powerful new brand campaign that reframes children not as victims, but as individuals...
Les utilisateurs d’iPad attendaient ce moment depuis longtemps : Instagram arrive enfin sur la tablette d’Apple avec une version repensée pour tirer parti de la taille et du confort des...
IKEA UK has unveiled its first-ever original song, the ‘Tidy Up Tune’, created to help parents and children tackle the stressful morning routine as schools reopen. The launch comes in response...
Kraft Heinz, l’un des géants mondiaux de l’agroalimentaire, a annoncé une réorganisation majeure visant à transformer sa structure en deux sociétés publiques indépendantes. La manœuvre,...
McCann India, in partnership with L’Oréal Paris, has launched a powerful new campaign under the global Lessons of Worth initiative to celebrate the 50th anniversary of the brand’s iconic...
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