Iconic snack brand Pringles has unveiled a vibrant new global campaign that taps into humor and local culture across seven diverse regions. The campaign, directed by Oren Kaplan and produced...
As the weather warms, Coca-Cola is encouraging consumers to put down their phones and soak in real-life experiences with a simple message: “Enjoy the Moment with a Coca-Cola.” The brand’s...
In a striking departure from one of the world’s most recognizable brand visuals, Coca-Cola has taken the bold step of “crushing” its own logo to spotlight a critical environmental mission:...
À première vue, ces petites images colorées ou ces acronymes semblent anodins, voire amusants, issus de la culture des jeunes internautes. Pourtant, derrière ce langage codé se cache une...
In a landmark innovation for both the food and packaging industries, Nestlé Central America and Ogilvy Colombia have unveiled "Self-Packing Cheese"—a revolutionary concept that transforms...
In a world where Valentine’s Day is often marked by roses, candlelit dinners, and cliché declarations of love, Cadbury 5 Star once again broke convention — this time, quite literally. As...
The Coca-Cola Company has officially renewed its global partnership with WPP Open X, reinforcing a collaboration that has helped redefine the beverage giant’s marketing strategy over the past...
L'actrice britannique incarne avec légèreté la nouvelle campagne de la marque de liqueur St Germain, entre humour, glamour et cocktails ensoleillés. L’été s’annonce léger et pétillant...
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