WhatsApp and WEST BBDO have launched a global series of privacy activations designed to highlight the importance of secure and private communication. Taking place in four iconic cities – London,...
As Connected TV (CTV) adoption surges across the Asia-Pacific region, a new study by Omnicom Media Group APAC (OMG APAC) is redefining how advertisers approach streaming audiences. Titled “Connecting...
In a campaign that fuses luxury automotive design with the refined spirit of one of sport’s most iconic figures, Mercedes-Benz has launched The Art of Craftsmanship, a visually rich and emotionally...
Meta is stepping up its push to simplify ad performance optimization with the broader rollout of its “Opportunity Score”—a new feature in Ads Manager designed to help advertisers identify...
Google is reinforcing its commitment to user security with a new awareness campaign titled “Download Apps, Not Traps,” designed to educate users on the safety measures built into the Google...
From the sleek “space gray” of smartphones to the concrete-and-glass architecture of our cities, a silent transformation is reshaping our visual world — a shift away from vibrant colors...
Orkin, a leader in the pest control industry, has launched a bold new national campaign titled "Pests Are Smart, Orkin Pros Are Smarter" in partnership with creative agency DDB Chicago. This...
With a quirky new ad crafted by TBWA\Media Arts Lab and directed by the irreverent Andreas Nilsson, Apple once again proves that innovation can come wrapped in a punchline. This time, the spotlight...
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