Meta bets on AI to dominate holiday ad spending
With the holiday season fast approaching and advertising budgets reaching their peak, Meta is unveiling a new wave of features designed to boost both online and in-store sales. From omnichannel...
With the holiday season fast approaching and advertising budgets reaching their peak, Meta is unveiling a new wave of features designed to boost both online and in-store sales. From omnichannel...
Playlists may shape listening habits, but it’s fans who truly write the history of music. Spotify has embraced this idea by relaunching its Fan Life campaign, this time with a bold cinematic...
Nestlé KitKat has launched a fresh collaboration with Spotify, unveiling Break the Loop—a campaign designed to shake consumers out of their music routines and inspire discovery. Conceptualised...
IKEA has found a playful way to announce the opening of its new Brighton store — by taking direct aim at one of the city’s most notorious features: its seagulls. In collaboration with creative...
On Sunday, August 10, National Lazy Day, La-Z-Boy fully embraced the art of doing nothing. With its new Taking back Sundays campaign, the iconic recliner brand positioned Sundays as the ultimate...
Amazon Ads has launched its new campaign, “Gain the Edge,” designed to demonstrate how small and midsize businesses (SMBs) can leverage targeted video advertising to reach their ideal customers...
Amid ongoing global trade tensions and post-tariff market uncertainty, McDonald’s Bahrain has teamed up with creative agency Leo UAE to launch a playful campaign that blends finance talk with...
In a provocative twist on environmental advocacy, global NGO Plastic Change is taking aim at the link between microplastics and declining male fertility. Timed with the UN Global Plastics Treaty...
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