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The Marketing News of the Week!

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Samsung announces a partnership with a fake Supreme?: Samsung has just announced a collaboration with Supreme from China at the Galaxy A8 launch conference. However, this is a collaboration with the Italian brand Supreme, which uses the same codes as the American brand (name, logo, etc.).  "We work with the Italian Supreme brand, not the American one. Supreme USA has no sales or marketing authorization in China, and the Italian brand has obtained sales and marketing authorization for the Asia zone (except Japan)," said Leo Lau, Samsung's marketing director.

 

 

"Click & Flash": AXA CIMA launches a new model of automobile insurance: AXA CIMA entities (Ivory Coast, Cameroon, Senegal and soon in Gabon) have launched a new model of "Click & Flash" automobile insurance.  Launched with the support of the teams of the HUB Africa based in Casablanca, "Click & Flash" is an exclusive service in Sub-Saharan Africa, which places the customer in the front line through an easy-to-use, Full Digital and 100% customer-oriented process, says Axa assurance in a statement. The customer can now purchase car insurance online on his Smartphone with three photos, says the same source, stating that the insured person takes a photo of 3 administrative documents (CIN, Driver's Licence and Vehicle Registration) and sends them online.

 

 

"Instagram-sitters": Ibis hotels are in charge of posting your Instagram photos: The Ibis budget hotel brand, part of the AccorHotels group, has just announced the creation of a new service called "Instagram-sitters".  The latter will be responsible for managing your Instagram account during your holidays. Indeed, this new service is mainly aimed at influencers and bloggers and offers them to take care of their social networks for a defined period of time. In practice, a hotel staff member trained in social networks retrieves the username and password from his various accounts and manages messages and other comments.

 

 

Coca-Cola and Uber Eats launch the "Christmas as if at home" operation: Christmas holidays are undoubtedly the ideal time to enjoy your family. But some unlucky people do not know this vein and spend this period at work, without having a choice. To find a solution, the North American soda brand Coca-Cola and the ready-made meal delivery service, Uber Eats, announced the launch of the "Christmas at Home" campaign. Indeed, both brands offer to deliver the Christmas meal prepared by their relatives free of charge to their workplace. This is a touching action for those who work at night, such as doctors, night watchmen, hoteliers or firemen.

 

 

Crédit : IMPERIUM MEDIA