Oreo Turns Boring Voice Notes Into Sweet Rewards
Oreo has just proven that the most annoying habit on WhatsApp can be flipped into a brand-building machine. With no television spots, no print inserts and a shoestring budget, the cookie giant...
Oreo has just proven that the most annoying habit on WhatsApp can be flipped into a brand-building machine. With no television spots, no print inserts and a shoestring budget, the cookie giant...
Unveiled at the Cannes Lions International Festival of Creativity 2025, Reddit’s latest move into AI-powered advertising marks a strategic shift toward what it calls the “era of community...
After gaining traction in the wearable tech market with its Ray-Ban Meta smart glasses, Meta is moving to scale up its presence. The company has confirmed the launch of two new models: a sport-oriented...
In the ever-evolving world of parenting, equality may be rising — but the applause isn’t always evenly shared. While both parents change diapers and lose sleep in equal measure, it’s often...
Abu Dhabi’s latest tourism push is turning the family group chat into a destination gateway, and leading the conversation is Bollywood superstar Ranveer Singh. In a campaign developed by Serviceplan...
Dès l’été 2026, les abonnés Netflix en France découvriront une nouvelle facette de leur plateforme préférée : l’univers complet du Groupe TF1 y sera intégré, avec ses chaînes en...
Hellmann’s Mayonnaise, a brand with over a century of culinary legacy, is stirring up appetites once again with a fresh spin on its classic tagline. Launched in June in the United States, the...
In a refreshing take on financial advertising, MassMutual has launched its new brand campaign, "The Feeling Is MassMutual," marking the company’s first creative collaboration with agency of...
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