Gaming au Maroc : un moteur insoupçonné de la nouvelle économie
À la veille du Morocco Gaming Expo, prévu du 2 au 6 juillet à Rabat, le secteur du jeu vidéo s’impose comme un sujet stratégique au Maroc. Longtemps perçu comme un cauchemar pour les...
À la veille du Morocco Gaming Expo, prévu du 2 au 6 juillet à Rabat, le secteur du jeu vidéo s’impose comme un sujet stratégique au Maroc. Longtemps perçu comme un cauchemar pour les...
What if a simple first name was enough to reignite one of the most iconic rivalries in the advertising world? In Uruguay, Burger King has pulled off a playful yet sharp campaign to welcome its...
Unveiled at the Cannes Lions International Festival of Creativity 2025, Reddit’s latest move into AI-powered advertising marks a strategic shift toward what it calls the “era of community...
At this year’s Cannes Lions International Festival of Creativity, AXA and Publicis Conseil made history by winning the prestigious Titanium Grand Prix for their bold campaign “Three Words”,...
Uber Advertising is taking its Ride Offers program beyond U.S. borders, announcing a global rollout during the Cannes Lions International Festival of Creativity. The product, which allows brands...
In the ever-evolving world of parenting, equality may be rising — but the applause isn’t always evenly shared. While both parents change diapers and lose sleep in equal measure, it’s often...
Diving has long divided football fans. Some see it as cynical, others as part of the game. But now, a new campaign from Snickers is reframing the debate with a simple, tongue-in-cheek diagnosis:...
Fast food meets UK rap in a bold new collaboration between Burger King and Manchester-born rapper Aitch, as they serve up a limited-edition meal to celebrate the release of his latest album,...
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