YSL Beauty and Dua Lipa Shine Bright with LOVESHINE
Yves Saint Laurent Beauty has unveiled its latest creation, the LOVESHINE Plumping Lip Oil Gloss, in a bold campaign that redefines sensuality and sparkle. With creative direction by Publicis...
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"Words Are Permanent": Cybersmile’s Bold AI Campaign Confronts the Invisible Scars of Online Abuse
The Cybersmile Foundation has launched a striking new campaign that gives graphic, unforgettable form to the damage caused by online harassment. Titled "Words Are Permanent," the initiative uses...
McCain Brings Fries and Farming Together in Global Push for Regenerative Agriculture
McCain Foods, the world’s largest producer of frozen potato products, is bridging the gap between indulgence and sustainability with a bold global initiative. Through its “Taste Good. Feel...
Apple Turns Back-to-School Stress Into Horror-Comedy With Its New “Mac to School” Campaign
Apple is breaking away from the traditional back-to-school playbook with Mac to School, a bold new campaign that fuses horror film tropes with real student struggles—delivering thrills, laughs,...
Toblerone Embraces the Awkward Joy of Chocolate in Bold New Campaign
Toblerone is turning heads with its latest global campaign that embraces chocolate indulgence in its quirkiest form. Departing from the polished and often over-sexualized portrayals of chocolate...
Shah Rukh Khan Joins Candere as Brand Ambassador to Redefine Everyday Jewellery
Candere, the lifestyle jewellery brand from the House of Kalyan Jewellers, has announced the appointment of Shah Rukh Khan as its new brand ambassador — a move that marks a significant milestone...
Pure Leaf and Lindsay Lohan invite americans to disconnect
In a refreshing twist on modern wellness marketing, Pure Leaf has rejoined forces with actress and entrepreneur Lindsay Lohan to expand its “Time for a Tea Break, Time for a Pure Leaf” campaign—this...
Hyundai KONA breaks the mold in new 'Anti-Ordinary' campaign by Innocean Australia
Innocean Australia has unveiled its latest campaign for Hyundai’s KONA SUV, boldly titled ‘Anti-Ordinary’, a creative declaration of independence from automotive uniformity. Directed by...
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