Sainsbury’s lance Pollen, sa plateforme IA pour le retail media
Le géant britannique de la grande distribution, Sainsbury’s, s’apprête à révolutionner son approche du retail media en lançant Nectar360 Pollen, une plateforme inédite qui intègre...
Le géant britannique de la grande distribution, Sainsbury’s, s’apprête à révolutionner son approche du retail media en lançant Nectar360 Pollen, une plateforme inédite qui intègre...
Checkatrade, the UK-based home improvement platform, is stepping into a new chapter with a comprehensive brand refresh and the launch of a striking new campaign that spotlights the skill, care,...
AXA XL, a division of the AXA Group dedicated to insuring mid-sized businesses and global multinationals, is launching a bold new brand campaign under the banner Facing into risk for a future...
Canon EMEA has unveiled its latest integrated campaign, Created Different, developed in partnership with global agency VCCP and brought to life by its content studio Girl&Bear. With this ambitious...
In its latest campaign launched in Japan, Apple tells a gripping, real-life story that combines heavy metal and heart health. Titled “Suzuki-san’s Heart Story”, the film follows Masahiro...
In a refreshing take on financial advertising, MassMutual has launched its new brand campaign, "The Feeling Is MassMutual," marking the company’s first creative collaboration with agency of...
As anticipation builds for the UEFA Women’s European Football Championship 2025, Google Pixel and the German Football Association (DFB) have launched one of the largest-ever 360-degree campaigns...
Dans un contexte où l’intelligence artificielle (IA) s’immisce de plus en plus dans les processus de création et d’information, le média britannique The Economist choisit de riposter...
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