Meta bets on AI to dominate holiday ad spending
With the holiday season fast approaching and advertising budgets reaching their peak, Meta is unveiling a new wave of features designed to boost both online and in-store sales. From omnichannel...
With the holiday season fast approaching and advertising budgets reaching their peak, Meta is unveiling a new wave of features designed to boost both online and in-store sales. From omnichannel...
When McDonald’s decides to step onto the style pitch, it doesn’t settle for the sidelines. Teaming up with Italian streetwear giant Kappa, the golden arches brand has launched a bold new...
Korean food giant Nongshim has announced a global partnership with Netflix, building on the worldwide success of the animated series K-Pop Demon Hunters. The collaboration blends pop culture...
Global social media management platform Metricool has released its latest study, State of AI in Social Media, highlighting the widespread adoption of artificial intelligence across the industry....
Gap has unveiled its Fall 2025 global campaign, Better in Denim, a bold reimagining of its signature style anchored by music, dance, and cultural diversity. The star of the campaign is KATSEYE,...
Irish football legend Mick McCarthy has taken on an unexpected role, swapping the sidelines for the silver screen in Heineken 0.0’s latest campaign. The former Republic of Ireland captain and...
À quelques mois de la sortie très attendue de Call of Duty: Black Ops 7, Activision surprend avec une stratégie de communication inédite. Plutôt qu’un simple teaser, l’éditeur a lancé...
Pour célébrer la Journée de l’amitié, la marque argentine Mon Ami, spécialisée dans les aliments « healthy » pour chiens, a imaginé une campagne publicitaire originale mêlant...
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