Coca-Cola et Star Wars : L’alliance des fans
Coca-Cola et Disney signent une alliance d’envergure galactique à travers une nouvelle campagne mondiale intitulée « Coca-Cola x Star Wars: Refresh Your Galaxy ». Conçue par le collectif...
Coca-Cola et Disney signent une alliance d’envergure galactique à travers une nouvelle campagne mondiale intitulée « Coca-Cola x Star Wars: Refresh Your Galaxy ». Conçue par le collectif...
The latest Digital 2025 Report by We Are Social and Meltwater paints a clear picture of a digital world in constant transformation: the mobile screen is now the primary gateway to content and...
PayPal is bringing a digital upgrade to a British seaside classic. This summer, the global payments company is rolling out a fleet of “tech-chairs” on Brighton Beach, turning the humble deckchair...
Originally conceived as a clever solution for beachside beer lovers, a Japanese beer bottle design has recently gone viral—but not for the reasons its creator imagined. Designed in 2023 by...
A recent study by Havas Market, published on Thursday, July 17, highlights the overwhelming presence of brand-generated content in responses provided by Google’s AI assistant, Gemini. Based...
In Thailand, where motorcycles are part of daily life, a striking new awareness campaign is turning heads and touching hearts. With only 16% of children wearing helmets while riding as passengers,...
The digital advertising landscape is entering a new phase in 2025, where tech manufacturers are no longer just selling devices—they are becoming full-fledged media players. The latest example...
In the hustle and bustle of New York City, where every minute feels like a race, iced tea brand Pure Leaf has launched a refreshingly unexpected campaign: it offers free bottles of tea—but...
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