Le nouveau logo PepsiCo marque un virage stratégique
PepsiCo a dévoilé une nouvelle identité visuelle, motivée par un constat révélateur : seuls 21% des consommateurs sont capables de citer une marque du groupe autre que Pepsi, malgré un...
PepsiCo a dévoilé une nouvelle identité visuelle, motivée par un constat révélateur : seuls 21% des consommateurs sont capables de citer une marque du groupe autre que Pepsi, malgré un...
Tiffany & Co. has unveiled its holiday campaign, “Love Is a Gift,” continuing its ongoing creative partnership with Anomaly and director Jonas Lindstroem. The film marks the latest chapter...
What if a simple price tag could tell a story? In Sweden, IKEA has reimagined one of its most recognizable visual elements — the price label — turning it into the emotional centerpiece of...
This holiday season, Walmart is turning stress into sparkle — and chaos into cheer — with a campaign that whisks shoppers straight into a reimagined Whoville. Launched October 26 in collaboration...
Channel 4’s Dispatches has made British television history by introducing an AI-generated presenter in its latest documentary, Will AI Take My Job? — a bold experiment designed to demonstrate...
TELEVISOR Studio has unveiled its latest in-house masterpiece — a fan-made short film paying homage to Lamborghini, the legendary Italian marque synonymous with speed, design, and passion....
Squarespace is once again reimagining what it means to build a business online — this time with a touch of surrealism. The website-building platform’s latest campaign, directed by Love Song’s...
This Halloween, Sour Patch Kids is making sure the biggest fright of the night isn’t bad candy. The beloved sour-then-sweet treat from Mondelēz International has launched a playful nationwide...
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