Instagram Tests Skippable Ads in Reels
Instagram is experimenting with skippable ads inside its Reels feed, allowing users to bypass certain advertisements after a few seconds, Meta confirmed to the media ADWEEK. Inspired by YouTube’s...
Instagram is experimenting with skippable ads inside its Reels feed, allowing users to bypass certain advertisements after a few seconds, Meta confirmed to the media ADWEEK. Inspired by YouTube’s...
In an unexpected blend of cinema and cuisine, McCain Foods has brought a taste of Bollywood to Canadian screens with its latest campaign, The McCain Masala Movie. The initiative celebrates the...
A dash of coffee, a swirl of caramel, and a splash of drama — that’s the recipe behind Kahlúa’s new “It’s Kahlunkin’” campaign, a telenovela-inspired collaboration between Kahlúa...
Ronald McDonald House Charities has unveiled a powerful new global campaign titled “Family Stays”, created in collaboration with DDB Chicago, to reintroduce its mission of keeping families...
Ben’s Original is joining forces with BBC Children in Need in a major new partnership that combines purpose, visibility and social impact. The rice brand, owned by Mars Food & Nutrition, has...
Jefferson’s Bourbon, part of Pernod Ricard, is rewriting the rules of whiskey marketing with “Tradition in the Breaking,” a daring new brand platform created in collaboration with Droga5...
Oreo has joined forces with global K-pop sensation Babymonster to bring a new twist to its iconic ritual. The campaign, titled “The taste that makes you dance,” reimagines Oreo’s legendary...
Cadbury Heroes, l’assortiment de chocolats emblématique, s’offre une campagne qui réinvente l’univers des confiseries. Baptisée « All Heroes, No Zeroes », cette initiative signée...
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