The Marketing News of the Week!
Lexus unveils the first ad completely written by artificial intelligence: "Automobile manufacturer Lexus, created by the Japanese group Toyota, has just unveiled a unique advertising film on...
Lexus unveils the first ad completely written by artificial intelligence: "Automobile manufacturer Lexus, created by the Japanese group Toyota, has just unveiled a unique advertising film on...
« Pendant trop longtemps, le marketing ciblé s’est construit sur des règles métiers et prédéfinies, faisant entrer de force chaque client dans des segments arbitraires. Grâce à l’approche...
Physical commerce: Facebook announces the opening of pop-up stores: "As the holiday season approaches fast as does Black Friday, the American social networking giant Facebook has just announced...
"Best brands": Maroc Telecom in the Top 50 worldwide: Maroc Telecom is included in the "50 Most Valuable Brands 2018" ranking prepared by the American ICT magazine "Silicon Review", which includes...
« Il y a déjà eu plusieurs tentatives d’internaliser le média depuis les années 80, mais la nouvelle vague est liée au numérique. En 2017, la majorité des pure players e-commerce ont...
Study: Instagram goes beyond Snapchat and becomes the most widely used application among young Americans: "Instagram has just surpassed Snapchat as the most used application by American teenagers....
Volkswagen will soon start work on a new plant in Morocco: The German manufacturer Volkswagen has opted for the Kingdom of Morocco to set up its new factory. According to the Africa intelligence...
Huawei vient de remporter pas moins de 17 récompenses lors du salon international de l'électronique grand public-IFA 20I8. Après le lancement mondial des innovants Kirin 980, HUAWEI AI Cube,...
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