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The Marketing News of the Week!

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The Leader of GPS TomTom Extends Its Services in Morocco: "The Dutch manufacturer of GPS guidance, TomTom, has just announced the extension of its services in Morocco. The company specializes in the analysis of road traffic. It provides information on traffic conditions (congestion zones, road works, road accidents, etc.). This information, which is displayed on GPS screens, allow connected users to avoid congested roads and to take easier routes."


Africlnvest Accompanies Buzzkito: "The private equity firm Africlnvest has just announced the signing of a new partnership agreement with Buzzkito, the first media group organized in Multi-Channel Network in the Arab world. Indeed, the Moroccan company produces nearly 7,000 videos a year. They accumulate annually more than two billion views. Buzzkito is now heading internationally with two first locations in the United Arab Emirates and Saudi Arabia."


Signing of a New Partnership Agreement Between Faurecia and CEA: "Faurecia, a French group of engineering and production of automotive equipment, announced on Wednesday, September 13, the signing of an agreement with the Atomic Energy and Alternative Energies Commission (CEA) to develop together a fuel cell for the automotive. "The partnership with CEA is another important step for Faurecia in the creation of a competitive fuel cell supply. We are convinced that this technology, which offers battery life and charging time comparable to vehicles equipped with thermal engines, will coexist with battery-operated electric vehicles. It is also an effective alternative for commercial vehicles. Finally, hydrogen production is an efficient way to store green electricity," said Patrick Koller, General Manager of Faurecia."


Inwi Announces a Package for Students: "Inwi, the third largest fixed and mobile telecommunications and Internet operator in Morocco, has just announced the launch of a new mobile package designed especially for students at a very affordable price. With only MAD 49/month, the Moroccan student will benefit from an hour of communication towards the national, unlimited SMS, as well as 2 GB of internet. Upon exhaustion, the student will have access to WhatsApp and Facebook application at the rate of 1 GB per month. Note that this new service also gives the student unlimited calls to other subscribers to the same package."


ChedliTaxi, the Application That Takes Care of Stopping a Taxi for You: "Taking a Taxi during rush hour in Morocco is not easy for most Moroccans. To find a solution, a young Moroccan startup has set up a new innovative concept called "ChedliTaxi". it is a new platform capable of connecting a customer with a taxi going in the same direction in less than 15 seconds. Unlike its competitors who allow to program a race in a minimum time of 10 min at a high price, this new application will allow you to take a Taxi on the fly, without extra costs, avoiding waiting and repeated refusals of taxi drivers."

 

 

Crédit : IMPERIUM MEDIA

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