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The Marketing News of the week!

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Morocco Digital unveils six proposals for a new digital economy: "The association Le Maroc Digital has unveiled six strong measures that will allow Morocco to better grasp the real opportunities of the new economy and create more jobs for young people in a sluggish economic environment. In the image of Malaysia with the crowdfunding, or even the Philippines, which initiated a few specifications for transport technology platforms, the Moroccan association proposes for the Kingdom a series of concrete proposals, which will enable the country to benefit from the digital revolution and not to suffer it."

 

Wafacash produced "Mille et deux nuits" to raise awareness about the money transfer: "To raise public awareness of the company's solutions and expertise in the money transfer business, Wafacash launched on Monday its first professional web-series called " Mille et deux nuits". At a press conference, the director of this web-series, Anouar Mouaatasim indicates that this web-series tells through humorist situations the life of a sultan and a sultana in the 15th century in a kingdom where the monetary system attracts many covets."

 

"100% Fast 100% Fun": Hit Radio launches a new concourse in collaboration with Wafa Assurrance: "After announcing the signing of a new partnership agreement with Youtube, the Moroccan private music radio, Hit Radio, has just announced in collaboration with Wafa Assurrance and Toulouse Business School Casablanca the launching of a new competition game to attend the Marrakech Grand Prix. Called "100% Fast 100% Fun", this new game will allow you to win two Tribune pass for the Marrakech Grand Prix (access to the paddock, the fun village and the stands) in Marrakech from the 7th to the 9th of April 2017. How it works? As soon as you hear the sound of the game on the air, sending by SMS MGP to 5222 (6 DH TTC per SMS). The fastest will be selected for the draw and will win two VIP passes to attend the event and come to see HIT RADIO live."

 

The documentary H&H broadcast on 2M creates the polemic on the social networks: "The last episode of the documentary H&H (stories and men), broadcast the evening of Sunday the 2nd April 2017 on the second Moroccan channel 2M, has aroused intense controversy among viewers. This documentary is directed by Leila Marrakchi and produced by Nabil Ayouch. Social networks have echoed the mixed reactions of the Moroccans in relation to this documentary which addresses the issue of love and romantic relationships outside marriage. On Facebook, disgruntled spectators have "denounced" this documentary considered by some to be "immoral". However, the director of the film considers this polemic as "a little normal", even if by her own admission cannot measure its magnitude. "Usually, this kind of subject always brings with it a debate," believes the director of the film. "The idea was to have people testify. Those who want to debate will debate," she added."

 

 

Crédit : IMPERIUM MEDIA

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