Oreo Turns Boring Voice Notes Into Sweet Rewards
Oreo has just proven that the most annoying habit on WhatsApp can be flipped into a brand-building machine. With no television spots, no print inserts and a shoestring budget, the cookie giant...
Oreo has just proven that the most annoying habit on WhatsApp can be flipped into a brand-building machine. With no television spots, no print inserts and a shoestring budget, the cookie giant...
At this year’s Cannes Lions International Festival of Creativity, AXA and Publicis Conseil made history by winning the prestigious Titanium Grand Prix for their bold campaign “Three Words”,...
A recent study conducted by Understood, Havas, and the American Association of Advertising Agencies (4As) reveals a striking reality: nearly 50% of professionals working in advertising, marketing,...
Et si le design IKEA se vivait désormais… sans la moindre vis apparente ? C’est un virage discret, mais bien réel : IKEA vient d’ouvrir son tout premier boutique-hôtel à Las Palmas...
Arena Club, la plateforme innovante de marché en ligne et de notation de cartes à jouer, cofondée par la légende du baseball Derek Jeter et l’entrepreneur Brian Lee, fait son entrée remarquée...
Sky has unveiled a new chapter in its acclaimed “That Sky Feeling” campaign with an imaginative advertisement for the latest Sky Glass TV. Directed by Vedran Rupic and produced by Sky’s...
In a striking move that has captured attention across the marketing industry, Unilever has pledged to dedicate 50% of its advertising spend to social media, with a particular emphasis on influencer...
Quand une marque d’entretien automobile ose balancer un vaisseau spatial en plein prime time sur TF1, c’est qu’elle veut marquer les esprits. Feu Vert, en partenariat avec l’agence Buzzman,...
Ce site, utilise des cookies afin de vous offrir une bonne expérience de navigation et d’améliorer continuellement nos services. En continuant à naviguer sur ce site, vous acceptez l’utilisation de ces cookies.