Consumers Distrust AI Search Summaries, Gartner Finds
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
As the 50th Toronto International Film Festival (TIFF) kicks off, Google and Cossette are seizing the cultural moment to introduce the Google Pixel 10 with a campaign that shows how artificial...
Australian food brand SunRice has unveiled a bold new campaign, ‘SunRice Baby,’ reimagining the iconic 1990s track Ice Ice Baby with fresh lyrics to spotlight the versatility of rice and...
Google Australia has unveiled two cinematic brand films that bring artificial intelligence out of the abstract and into daily life, showing its potential to tackle urgent health challenges. Directed...
Save the Children Netherlands, in collaboration with TBWA\NEBOKO and production company MJZ, has launched a powerful new brand campaign that reframes children not as victims, but as individuals...
IKEA UK has unveiled its first-ever original song, the ‘Tidy Up Tune’, created to help parents and children tackle the stressful morning routine as schools reopen. The launch comes in response...
Saudi Arabia has unveiled “The power of events”, a new global campaign featuring football icon Cristiano Ronaldo as the face of its thriving sports and tourism strategy. Conceived by BETC...
Toyota North America has unveiled its most ambitious NFL campaign yet, marking its third year as the league’s official automotive partner. The initiative, titled “All in. All season.”,...
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