YAOS fait son retour avec une campagne d'aventure épique
Après plusieurs années d'absence publicitaire, YAOS, la marque de yaourt à la Grecque de Lactalis-Nestlé, fait un retour triomphal en 2025 avec une campagne ambitieuse et inédite. Réalisée...
Après plusieurs années d'absence publicitaire, YAOS, la marque de yaourt à la Grecque de Lactalis-Nestlé, fait un retour triomphal en 2025 avec une campagne ambitieuse et inédite. Réalisée...
Unilever’s toothpaste brand Closeup is breaking category conventions with a bold repositioning strategy that redefines oral care through a beauty-first lens. The campaign, developed in collaboration...
The Ordinary, renowned for its affordable skincare and radical transparency, is making waves with its latest bold campaign. In the heart of Soho, New York, the brand unveiled what it believes...
In a bold move away from the traditional narratives around women’s grooming, Wilkinson Sword Intuition has launched a new campaign titled “Any Hair, Anywhere”, aiming to bring authenticity...
With its latest campaign “Todos los caminos llevan a Decathlon,” created by Cheil Chile, Decathlon embraces the poetry of beginnings. This visually striking and emotionally resonant campaign...
In a society where young girls often grow up under the weight of judgment, Veet has decided to push back. The iconic hair removal brand has launched a powerful new campaign titled “Mind Your...
With its new campaign “Supporting First Steps,” IKEA captures a tender slice of life: the moment a child takes their very first steps. Rather than showcasing sleek interiors or product features,...
What happens when a high-performance sports brand partners with one of the world’s most magnetic stars? In the case of On and Zendaya, the result is “Zone Dreamers”—a visual and emotional...
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