Le bon consultant RP : Éclaireur, diplomate et stratège
Par Amr ABBADI, Directeur Conseil - Communication Institutionnelle et Corporate – PR MEDIA Dans toutes les agences, les consultants RP partagent les mêmes missions : gérer des comptes...
Par Amr ABBADI, Directeur Conseil - Communication Institutionnelle et Corporate – PR MEDIA Dans toutes les agences, les consultants RP partagent les mêmes missions : gérer des comptes...
Canva, le géant australien du logiciel de design, vient de lancer sa nouvelle plateforme de marque intitulée « Put Imagination to Work ». À travers une série de films réalisés par Traktor...
What if eating fish were the same as eating a cat? That was the provocative question behind PETA’s latest campaign, unveiled for World Day for the End of Speciesism. The imagery showed a fishmonger...
Google Australia has unveiled two cinematic brand films that bring artificial intelligence out of the abstract and into daily life, showing its potential to tackle urgent health challenges. Directed...
Coca-Cola has taken its Premier League partnership into fresh territory with the launch of ‘Beat The Icon’, a nationwide Fantasy Premier League (FPL) challenge giving supporters the chance...
BOSS Fragrances has unveiled an ambitious new global campaign in collaboration with creative agency Marcel, fronted by three international icons: actor Bradley Cooper, singer Maluma, and footballer...
Save the Children Netherlands, in collaboration with TBWA\NEBOKO and production company MJZ, has launched a powerful new brand campaign that reframes children not as victims, but as individuals...
Schneiders is challenging the fitness-first narrative around protein with a new campaign that puts everyday Canadians—and their snacking habits—at the center. Developed by Rethink, the ‘Protein...
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