A golden glaze on a resin sole — that’s the unexpected fusion between two American pop icons: the irresistible donuts of Krispy Kreme and the unmistakable clogs of Crocs. The result? A mouth-watering limited edition collection that brings the world of pastries to your feet — literally.
At the heart of this sugar-coated partnership lies the “Krispy Kreme x Crocs Classic”, a beige clog with a glossy, golden-brown finish reminiscent of a donut straight from the fryer. The shoes come with interchangeable toppings — chocolate and strawberry icing-inspired embellishments — and Jibbitz charms shaped like mini donuts, the iconic Krispy Kreme dozen box, and even the retro paper hat worn by staff in-store.
Each pair comes in a co-branded shoebox that mimics Krispy Kreme’s signature packaging. Wearing them feels oddly like slipping into your favorite dessert — minus the calories.
And because no sugary collab is complete without the real thing, Krispy Kreme is also releasing a limited-edition dozen featuring three flavors that inspired the design: Original Glazed, Chocolate Iced with Sprinkles, and Strawberry Iced with Sprinkles. These will be available from August 4 to 10, offering fans the full 360° flavor-meets-fashion experience.
This collaboration is a celebration of playful self-expression. “Our fans expect the unexpected,” said Alison Holder, Product Director at Krispy Kreme. Over at Crocs, Terence Reilly added, “We’ve always believed in customizable comfort. With Krispy Kreme, we’re adding a whole new flavor of personality.”
More than just a quirky release, the project reflects the rising trend of sensory co-branding — turning everyday objects into immersive experiences. From Lay’s handbags to Cheetos perfumes, Crocs is now proudly adding donut clogs to the menu.
Officially launched on August 5, the collection is available at select Crocs stores, on crocs.com, and in participating Krispy Kreme locations across the U.S. and Canada. But here’s the cherry on top: starting August 4, fans can scan a QR code in-store for early access to pre-order.
And on August 9, anyone who walks into a Krispy Kreme location wearing Crocs will receive a free Original Glazed donut — no purchase required. A sweet blend of experiential marketing, community reward, and brand love in one single bite.
And if you’re hungry for more? Don’t miss Crocs’ previous candy-colored drop with Haribo — proof that when it comes to footwear, fun and flavor are the new fashion essentials.
