When a price tag becomes a story in IKEA’s new campaign
What if a simple price tag could tell a story? In Sweden, IKEA has reimagined one of its most recognizable visual elements — the price label — turning it into the emotional centerpiece of...
Résultats de " Life-at-home " est 2070 article
Walmart Brings “WhoKnewVille” to Life: A Seussian Spin on Holiday Chaos
This holiday season, Walmart is turning stress into sparkle — and chaos into cheer — with a campaign that whisks shoppers straight into a reimagined Whoville. Launched October 26 in collaboration...
“Good Drivers Only”: TomTom launches playful campaign for its latest driving device
TomTom, Europe’s leading location technology company, is making a return to the consumer market with the launch of its new driving assistant, Tom by TomTom. The product is accompanied by a...
Ikea highlights cozy comfort in new “Halloween essentials” campaign
Ikea has launched a new regional campaign titled “Halloween essentials”, created in collaboration with the creative agency Ingo. The campaign focuses on the familiar, lighthearted reality...
IKEA fait parler la vie plutôt que ses meubles
IKEA démontre qu’il est possible de raconter des histoires fortes sans superlatifs, célébrités ou même… sans montrer ses meubles. Sa nouvelle campagne, signée par l’agence suédoise...
Autriche : des pylônes électriques se transforment en animaux géants pour sublimer le paysage
En Autriche, les lignes à haute tension, souvent perçues comme de simples structures métalliques ternissant le paysage, pourraient bientôt se métamorphoser en véritables œuvres d’art....
eBay UK Launches ‘Dear eBay’: A Witty New Series on the Joy of Letting Go
As the UK heads into its annual autumn decluttering season, eBay UK is tapping into the nation’s emotional side with a humorous and relatable campaign titled “Dear eBay.” Created in collaboration...
“Life’s Better in the Passenger Seat”: Shania Twain and Tom Cardy Star in Uber’s New Aussie Campaign
Uber’s latest Australian campaign strikes a humorous and melodic chord, with country-pop legend Shania Twain joining forces with Aussie comedian-musician Tom Cardy for a tongue-in-cheek musical...
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