Consumers Distrust AI Search Summaries, Gartner Finds
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
WhatsApp is stepping further into the world of artificial intelligence with the rollout of “Writing Help,” a new feature aimed at helping users find the right tone for their messages. The...
Spotify is no longer just about playlists and streams—it now wants to be a social space. With the launch of Messages, the platform is moving beyond its role as a music distributor to become...
Snapchat, in collaboration with Publicis Media and NRG, has unveiled new research that redefines how consumers in Saudi Arabia move from discovery to decision-making across key sectors — quick...
Stop & Shop has unveiled its first major campaign in collaboration with independent creative agency Curiosity, produced by Good Behaviour and directed by comedy specialist Pete Marquis. Titled...
Social Value Aotearoa (SVA) has launched a striking new campaign urging business and government leaders to rethink how value is defined and measured. At the heart of this initiative is a bespoke...
À Londres, une manifestation inédite a eu lieu sans que les participants ne quittent leur domicile. Le 22 juillet, l’association Carers Trust, en collaboration avec Uncommon Creative Studio,...
In a media landscape increasingly defined by streaming platforms and fragmented audiences, sports sponsorships remain a top priority for marketers seeking to engage consumers. Yet, despite this...
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