Consumers Distrust AI Search Summaries, Gartner Finds
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Australian food brand SunRice has unveiled a bold new campaign, ‘SunRice Baby,’ reimagining the iconic 1990s track Ice Ice Baby with fresh lyrics to spotlight the versatility of rice and...
Google has announced NBA superstar Stephen Curry as its new Performance Advisor, unveiling the collaboration through a humorous unscripted spot directed by Peter Novosel of 42 Branded. The ad,...
Stept Studios has unveiled a dynamic new campaign for the KitchenAid Pure Power Blender, directed by filmmaker Daniel Wårdh, that reimagines the brand’s presence in the modern kitchen. With...
WhatsApp is stepping further into the world of artificial intelligence with the rollout of “Writing Help,” a new feature aimed at helping users find the right tone for their messages. The...
Snapchat, in collaboration with Publicis Media and NRG, has unveiled new research that redefines how consumers in Saudi Arabia move from discovery to decision-making across key sectors — quick...
Korean food giant Nongshim has announced a global partnership with Netflix, building on the worldwide success of the animated series K-Pop Demon Hunters. The collaboration blends pop culture...
Nestlé KitKat has launched a fresh collaboration with Spotify, unveiling Break the Loop—a campaign designed to shake consumers out of their music routines and inspire discovery. Conceptualised...
Ce site, utilise des cookies afin de vous offrir une bonne expérience de navigation et d’améliorer continuellement nos services. En continuant à naviguer sur ce site, vous acceptez l’utilisation de ces cookies.