Le groupe d’assurance Generali vient de lancer sa nouvelle plateforme de marque avec une campagne mondiale baptisée « Ici et maintenant » (« Here. Now. »), conçue par l’agence VML....
Toblerone is turning heads with its latest global campaign that embraces chocolate indulgence in its quirkiest form. Departing from the polished and often over-sexualized portrayals of chocolate...
As Connected TV (CTV) adoption surges across the Asia-Pacific region, a new study by Omnicom Media Group APAC (OMG APAC) is redefining how advertisers approach streaming audiences. Titled “Connecting...
Innocean Australia has unveiled its latest campaign for Hyundai’s KONA SUV, boldly titled ‘Anti-Ordinary’, a creative declaration of independence from automotive uniformity. Directed by...
Sprite is once again tapping into viral culture and consumer curiosity with the launch of its newest limited-time offering (LTO): Sprite + Tea. Inspired by a growing social media trend where...
Amazon Business continue de mêler contes et commerce avec une nouvelle publicité décalée mettant en scène Peter Piper, devenu entrepreneur du poivron. Dans un nouvel épisode de sa série...
In a campaign that fuses luxury automotive design with the refined spirit of one of sport’s most iconic figures, Mercedes-Benz has launched The Art of Craftsmanship, a visually rich and emotionally...
To mark 50 years of bringing Swedish design to Australian homes, IKEA Australia has unveiled a new 360-degree brand campaign titled “Just the Start”. Launched with agency Havas Host, the...
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