Quand une crise d’image devient une leçon de communication
Ce qui aurait pu rester une indiscrétion privée s’est transformé en phénomène mondial. Lors d’un concert de Coldplay, deux cadres de la startup américaine Astronomer, spécialisée...
Ce qui aurait pu rester une indiscrétion privée s’est transformé en phénomène mondial. Lors d’un concert de Coldplay, deux cadres de la startup américaine Astronomer, spécialisée...
A golden glaze on a resin sole — that’s the unexpected fusion between two American pop icons: the irresistible donuts of Krispy Kreme and the unmistakable clogs of Crocs. The result? A mouth-watering...
Spotify is once again reshaping the way we consume content. This time, the streaming giant sets its sights on audiobooks with a bold and catchy promise: “Read Like You Listen.” In other words,...
Three years after proclaiming that football’s coming home, Nike and Wieden+Kennedy London have returned with a timely and quietly powerful evolution of their now-iconic 2022 campaign — rebranded...
Breeze Airways, the fast-growing leisure airline founded by JetBlue’s David Neeleman, has unveiled its first national advertising campaign titled “Proudly Serving Underserved Markets”....
Doritos is turning heads with its latest marketing campaign for its new Golden Sriracha flavor—an over-the-top, innuendo-laced throwback to the risqué aesthetics of 1970s adult films. Starring...
The fashion world’s ongoing experiment with artificial intelligence has taken a provocative new turn, igniting public debate after Vogue featured a Guess advertisement starring an AI-generated...
No sleep, no memory… but always hungry. That’s the relatable truth McDonald’s taps into with its new Belgian campaign aimed at new parents. Between Mother’s Day and Father’s Day, the...
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