Amazon transforme Twitch en espace de vente live
Après TikTok Shop, un autre géant du numérique brouille les frontières entre divertissement et commerce. Amazon Ads vient d’introduire sur Twitch un format publicitaire inédit : les vidéos...
Après TikTok Shop, un autre géant du numérique brouille les frontières entre divertissement et commerce. Amazon Ads vient d’introduire sur Twitch un format publicitaire inédit : les vidéos...
Ikea has launched a new regional campaign titled “Halloween essentials”, created in collaboration with the creative agency Ingo. The campaign focuses on the familiar, lighthearted reality...
As the UK heads into its annual autumn decluttering season, eBay UK is tapping into the nation’s emotional side with a humorous and relatable campaign titled “Dear eBay.” Created in collaboration...
Uber’s latest Australian campaign strikes a humorous and melodic chord, with country-pop legend Shania Twain joining forces with Aussie comedian-musician Tom Cardy for a tongue-in-cheek musical...
Heathrow Airport’s most adored mascots, Doris and Edward Bair, are back on television screens in a charming new campaign titled “Must Be Love.” Created by independent agency St Luke’s...
Coca-Cola is celebrating one of Canada’s greatest national passions: hockey. With its new campaign “Fan Work is Thirsty Work,” the brand pays tribute to the energy, loyalty, and determination...
Giordano’s, one of Chicago’s most iconic pizza institutions, is taking a bold step beyond its famous deep-dish roots. In collaboration with Schafer Condon Carter (SCC), the brand has launched...
Netflix Ads a dévoilé son rapport annuel Still Watching 2025, une étude mondiale consacrée à la manière dont les générations Y et Z consomment le streaming. L’objectif de cette édition...
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