Nike réinvente son emblème : “Just Do It” devient “Why Do It?”
Depuis 1988, trois mots ont marqué la publicité sportive mondiale : Just Do It. Ce slogan, devenu un véritable mantra, a inspiré des générations d’athlètes et de passionnés de sport....
Depuis 1988, trois mots ont marqué la publicité sportive mondiale : Just Do It. Ce slogan, devenu un véritable mantra, a inspiré des générations d’athlètes et de passionnés de sport....
Spotify and Nike have joined forces to launch the global rollout of Make Moves, a campaign designed to tackle the societal pressures that drive teenage girls away from sport and physical activity....
As the NFL season kicks off, Xfinity is putting comedy back in the spotlight. The telecom brand has reunited Owen Wilson and Vince Vaughn with their Wedding Crashers director David Dobkin for...
Saudi Arabia has unveiled “The power of events”, a new global campaign featuring football icon Cristiano Ronaldo as the face of its thriving sports and tourism strategy. Conceived by BETC...
Toyota North America has unveiled its most ambitious NFL campaign yet, marking its third year as the league’s official automotive partner. The initiative, titled “All in. All season.”,...
In an era where digital distractions and fast-paced living make it easier than ever for scammers to succeed, BNZ is taking a stand with a new campaign encouraging customers to slow down and think...
Le géant des briques colorées LEGO a choisi Tom Holland, célèbre pour son rôle de Spider-Man dans l’univers cinématographique Marvel, pour incarner sa dernière campagne visant à raviver...
In a bold move that blends culinary creativity with social commentary, HELL Pizza and advertising agency Yarn have launched the "Doobious" pizza—a product that comes with its own custom herb...
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