The Marketing News of the Week!
Advertising market: Online advertising exceeds television: "Fifty-nine percent of advertising spending is currently allocated to online video advertising, a steady increase in share since 2016,...
Advertising market: Online advertising exceeds television: "Fifty-nine percent of advertising spending is currently allocated to online video advertising, a steady increase in share since 2016,...
Ce mercredi 9 et ce jeudi 10 mai, le Novotel Casablanca City Center accueille une nouvelle édition du salon de l’audiovisuel "Casablanca Broadcast Days". Organisé par PHF Com, entreprises...
Le marché de la Video on Demand (VOD) au Maroc attire de plus en plus les marques internationales. Le troisième opérateur global de télécommunications et d'internet fixes et mobiles au Maroc...
Après le deal avec Universal Music, Sony/ATV et d’autres avec Global Music Rights, HFA/Rumblefish et Kobalt Music Publishing, le géant américain des réseaux sociaux a annoncé la signature...
The communication actors in Morocco call for the abolition of the "screen tax": "The advertisers, communication consulting agencies, publishers, and boards unite their voices in a joint press...
Morocco entrusts its 2026 World Cup campaign to Vero Communications: "The Royal Moroccan Football Federation (FRMF) has just appointed the English company Vero Communications as the main international...
Advertisers call to strengthen the fight against advertising fraud: "The World Federation of Advertisers (WFA) and its French counterpart, the Union of Advertisers (UDA), called Wednesday to...
Nike announces the opening of its first store in Morocco: "Nike, the American giant of basketball and sportswear, has just announced the opening of its first Store in Casablanca, Morocco. Indeed,...
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