American Express has unveiled its first unified brand and product advertising platform for the UK market, bringing its brand promise and product value proposition together...
Duolingo has taken its mischievous mascot Duo to a whole new level with a campaign that fuses two of Japan’s national obsessions — sumo wrestling and brand mascots —...
Dans un monde où l’on déjeune souvent devant un écran et où plus d’un repas sur deux se prend en solitaire, Barilla a décidé de remettre la convivialité au cœur...
Dans un univers publicitaire souvent saturé d’images léchées et de mises en scène parfaites, McDonald’s choisit de prendre tout le monde à contre-pied avec une nouvelle...
Anthropic has launched ‘Keep thinking’, a multimillion-dollar brand platform that positions its Claude model as the choice for people who solve hard problems — coders,...
Dans un écosystème saturé d’outils d’IA promettant des réponses immédiates, Anthropic opte pour un positionnement radicalement différent avec sa nouvelle plateforme...
Apple has unveiled a bold new campaign that places filmmakers front and center, celebrating the grit, risk, and artistry that define their work. The cinematic spot, directed...
As the back-to-school season begins, Kids Help Phone (KHP) has unveiled a striking new chapter of its award-winning Feel Out Loud platform. The national campaign, Defining...
Mercedes-Benz India is taking a bold approach to festive season advertising with its new campaign, “Dream Days,” created by Team X, part of BBDO India. The campaign celebrates...
State Farm is back on screens for the 2025-26 football season with a fresh campaign that reminds viewers that “close enough” isn’t good enough when it comes to protection...
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